Think of your website as a mine of information. Through sophisticated web analytics software and reporting, you can see who visits your website, where they came from, where they go, what pages they visit and how they use your site. Web analytics can also tell you exactly how many leads you generate through different means—including pay-per-click marketing. AttorneyPPC uses analytics and advanced segmentation as critical components to any search marketing campaign.

Call a sales consultant at 612-208-8SEM to learn how web analytics and reporting can help you measure the success of your campaign results.

What you can do with web analytics

AttorneyPPC is Google Analytics Certified, using one of the most reliable and efficient analytic tools in the industry. Through this software, you can:

• Identify conversion rates
• Determine your bounce rate
• Compare and contrast data for various date ranges
• View sources of lead generation, such as referrals, organic search leads and paid search leads
• Learn valuable visitor demographics
• Monitor visitor loyalty
• Check visitor recency

At AttorneyPPC, we use the information in Google Analytics to make informed decisions about how you spend your marketing budget and determine how to maximize your spend.

More information

Contact a sales consultant to learn more about web analytics and reporting—call 612-208-8SEM.